Eric Moeller

Chief Executive Officer, Freewyld Foundry

Eric leads Freewyld Foundry's vision and growth strategy. With a background in scaling hospitality operations, he's built the company from a small service into a revenue management powerhouse.

Areas of Expertise

STR Business StrategyPortfolio ScalingRevenue ManagementTeam BuildingHospitality Operations

Credentials

CEO & Co-founder of Freewyld Foundry
Co-founder of Freewyld (luxury STR brand)
Scaled STR portfolios to 7-figure revenues
Launched Legends X Accelerator with 98% student success rate
Over 10 years of STR management experience

About Eric Moeller

Eric Moeller is the Chief Executive Officer and Co-founder of Freewyld Foundry, a leading revenue management company serving the top 1% of short-term rental operators. Under his leadership, Freewyld Foundry has grown to manage pricing strategy for over $170M in bookings across 3,500+ properties.

Building Freewyld Foundry

Eric’s journey in short-term rentals began with a belief that great hospitality deserves great revenue strategy. What started as a passion for exceptional guest experiences evolved into a mission to help the industry’s best operators maximize their potential. His approach combines strategic thinking with operational excellence, ensuring that every decision is backed by data and focused on delivering measurable results for clients.

The Freewyld Vision

In 2022, Eric co-founded Freewyld, a luxury short-term rental brand that pushes the boundaries of what STR hosting can be. This hands-on experience operating properties gives him unique insight into the challenges facing STR operators today, and the solutions that actually work.

Education & Mentorship

Eric is passionate about sharing knowledge with the STR community. Together with Jasper Ribbers, he launched the Legends X Accelerator program, which has achieved a remarkable 98% student success rate.

Leadership Philosophy

Eric believes in building “A-player” teams and creating systems that scale. His leadership philosophy centers on:

Extreme Ownership: Taking full responsibility for outcomes, not excuses
Unreasonable Hospitality: Leading with heart and exceeding expectations in every interaction
Better Than the Gap: Never settling for “good enough”

Speaking & Industry Involvement

Eric is a sought-after speaker at STR conferences and regularly shares insights on the Get Paid for Your Pad podcast. He’s committed to elevating the entire short-term rental industry through education, innovation, and community building.

When he’s not working on Freewyld or Freewyld Foundry, Eric can be found exploring new business ideas, spending time in nature, and traveling with his wife.

Podcast Episodes

29 episodes

Episode 713 Apr 27, 2026

Prevent the Insurance Disaster Threatening Your STR Business with Darren Pettyjohn

Darren Pettyjohn reveals the massive insurance gap affecting STR managers: most business policies exclude property damage liability at managed properties. Learn why Air Cover isn't business insurance, the two coverage types you actually need, and how to protect yourself before the million-dollar lawsuit arrives.

Episode 702 Feb 23, 2026

99% of STR Portfolios Leave 10-40% on the Table: The Invisible Revenue Problem

Eric and Jasper reveal why 99% of STR operators are leaving 10-40% revenue on the table despite using pricing tools. Learn the fundamental concepts that actually drive results, including the pacing strategy most operators ignore and how one client went from $20K to $68K in weekly revenue in just four weeks.

Episode 701 Feb 20, 2026

From $20K to $137K in Direct Bookings: The Meta Ads Playbook

Dustin Baker from HiddenGem Media breaks down the social media funnel strategy driving massive direct booking results for STR operators, including one client who went from $20K to $137K in a single month.

Episode 699 Feb 13, 2026

AI Gives STR Hosts Unfair Advantage Over Competition

The future of Airbnb is AI-powered. Learn how to integrate artificial intelligence into your operations to move faster, make smarter decisions, and scale efficiently.

Episode 697 Feb 6, 2026

Scale Your STR Business Right: The 7 Strata Method

Eric breaks down the 7 Strata of Strategy from Scaling Up and shows how STR operators can use these strategic planning questions to get clarity on goals, ideal clients, and profitable growth.

Episode 695 Jan 30, 2026

Castle on Airbnb? Building a Profitable STR Business in Ohio

In this episode of Get Paid For Your Pad, Eric Moeller sits down with Dave Stokley and Mark from Host Pros, a property management company that scaled from 2 Airbnb units in 2017 to 77 listings across Ohio while maintaining a 4.8+ guest rating and proving that Airbnb is far from dead. If you are an STR operator who wants to build a scalable business through unreasonable hospitality, understand how to dominate a single market instead of chasing hot destinations, and learn why small experiential details drive premium rates, this episode is a must listen. Dave and Mark share their 10-year partnership journey, the wizard-themed castle that changed their business, and why focus beats expansion every time. We don't want to have competition. Get your free personalized revenue report at FreewyldFoundry.com/report

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