Eight Years of Doing It All
Jay built his Oklahoma rental business over eight years the hard way, handling pricing and operations himself, all of it squeezed around his job as a teacher. By late 2025 he was managing properties in two states with a third child due in weeks. Something had to give.
“I think you guys will do a lot better job than I will just because I’m getting slim on time”
- Jay
How We Measure This
The headline compares the 27 listings that earned revenue throughout both periods: January through July 2026, his first seven full months, against the same months a year earlier. The portfolio grew to 90 tracked listings during the window, so whole-portfolio figures are reported separately.
The First Months
Foundry onboarded the portfolio in December 2025. His revenue manager built the pricing system around how this portfolio books:
- Minimum-stay rules rebuilt to match local booking behavior, where the median stay is about 2.5 nights, opening up more advance demand
- Unit pricing across two multi-unit buildings restructured to protect large-group, whole-house bookings
- His highest-revenue out-of-state property moved to a moderate cancellation policy to strengthen search visibility
The Results
On the same 27 listings, revenue held at $820K against $821K for the same months a year earlier. Jay had priced this portfolio himself for eight years and priced it well; the handoff year kept every dollar of that performance while taking the work off his plate, and the book sustained a revenue index of 132 against its market, meaning it earns 32% more than comparable listings around it.
The growth shows up at the portfolio level:
- Whole-portfolio revenue up 39%, $859K to $1.2M, as units were added and priced from day one
- July 2026 brought $233K whole-portfolio against $145K the prior July, up 61%
- March 2026 ran 27% ahead of the prior March whole-portfolio
“I noticed the bookings really picked up at those places after you worked on them”
- Jay
What’s Next
Jay is using his co-hosting income to acquire in stronger markets, and every new unit is priced from day one. He got the thing he wanted: the business keeps growing without him watching the calendar every night.